The Pennysaver has been around since the parting of the red sea…but they really needed to get their image up to speed; we nailed it!
Challenge
Take an ancient brick and mortar brand and modernize it; allowing it to become relevant in the age of the internet.
Solution
Convert an offline business to an online powerhouse by developing a top NYC based website resource, with all of the latest technological trimmings.
Results
Saved one of the longest running community resources from ending up like the dinosaurs. The NYC Pennysaver can now show face amongst the other great advertising and community resources here in NYC.