Search Engine Optimization: SEO | SEM | PPC

Search Engine Optimization – SEO

SEO, short for Search Engine Optimization, is the process of positioning your website on the web where it will be easily found by someone searching for the services or products you offer and thus have a greater chance of generating the all important click!

The higher a website ranks in the results of a search, the greater the chance that that site will be visited by a person browsing. Most people visit websites that are on the first page of the search engine results, so how a site ranks in a search engine is essential for directing more traffic toward the site. SEO helps to ensure that a site is accessible to a search engine and improves the chances that the site will be found by web surfers.

Because search engines are continuously working toward improving their search technologies in an effort to return more relevant search results to users, the techniques used to achieve high search engine rankings are always evolving. The right plan and execution can increase your web site traffic by hundreds of thousands of visitors; the wrong ones can bury your site deep in search results; or worst, get you blacklisted!

SEO

SEO is the process in which your Website is developed to properly and strategically communicate your keywords and topics to search engines. In order for your Website to rank highly among major search engines, you must understand how they become ranked. Search engines rank Websites based on two major factors: Unique content with pertinent keywords in the body, and link popularity – the number of quality incoming links your Website has.

Other important algorithms that determine your ranking with search engines are the architecture of the site, visibility of your content, underlying code and if you are utilizing methods know to adversely effect search engine ranking.

SEO is not usually a one-time project. It is an ongoing process that must be professionally managed to continually maintain good search engine result page placement. The more competition you have in your industry, the more difficult it will be for you to achieve high rankings for your desired keywords. Having an SEO expert is key to your online success.

SEO Services

Initial Consultation & Keyword research analysis

Our SEO services include:

Examining your web site structure.
Careful competition analysis, target group and site contents.
Keyword/ Key phrase research for better web site positioning.
Developing creative content, directed to conversions and appealing for web site´s visitors.

Our team of Ecommerce SEO consultants are also experts in setting up and optimizing online stores. Many Ecommerce website owners rely on us to analyze and make corrective actions to online stores that are struggling to attract or convert visitors into paying customers.

Our search engine optimization experts will determine the best SEO approach to implement for your web site and will develop long term strategies to help get and keep you as close to the top as possible.

Content Optimization

The content on your website must be easy for both humans and search engines to read. Our experts will optimize content on your site such that it not only reads well for a human audience but it also makes your website highly relevant to search engines.

If you are not found online you are passing up on huge amounts of potential sales and long term customers. We offer affordable SEO services that will deliver results.

Local SEO Service Plans

You can check out 3 of our more popular local SEO service plans below based on your budget, and the results you desire. If you would like to discuss creating a custom Search Engine Optimization strategy with one of our local SEO experts please contact us now.